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    Our vision

    Acorel is an expert in customer experience, employee experience and CX in B2B.

    Our vision

    Challenges E-commerce

    Challenges Digital Marketing

    Challenges Self-service

    Challenges Sales

    Challenges Extensibility

    Challenges Orchestration & Integration

    Challenges Increase online conversion and sales

    Challenges Displaying customer-specific prices in the webshop

    Challenges Make the composable next step in e-commerce

    Challenges Create more and better qualified leads

    Challenges Reducing customer churn

    Challenges Personalizing marketing messages

    Challenges Reduce the workload for the customer service team

    Challenges Efficient onboarding of new customers

    Challenges Get insight into the status of orders, deliveries, invoices, and returns

    Challenges Improving collaboration between sales and marketing

    Challenges Enriching customer insights without huge administrative burden

    Challenges Get insight into the status of orders, deliveries, invoices, and returns

    Challenges Flexible and quickly implement specific business requirements

    Challenges Make specific adjustments without impacting future upgrades

    Challenges Introducing innovative AI applications for existing CX solutions

    Challenges Avoiding a 'spaghetti' integration architecture

    Challenges Create central truth within a fragmented IT landscape

    Challenges Central service for the calculation of customer-specific prices

    All challenges
    Customer Experience
    Employee Experience
    CX in B2B
  • E-commerce
  • Increase online conversion and sales
    Challenge
  • E-commerce
  • Displaying customer-specific prices in the webshop
    Challenge
  • E-commerce
  • Make the composable next step in e-commerce
    Challenge
  • Digital Marketing
  • Create more and better qualified leads
    Challenge
  • Digital Marketing
  • Reducing customer churn
    Challenge
  • Digital Marketing
  • Personalizing marketing messages
    Challenge
  • Self-Service
  • Reduce the workload for the customer service team
    Challenge
  • Self-Service
  • Efficient onboarding of new customers
    Challenge
  • Self-Service
  • Get insight into the status of orders, deliveries, invoices, and returns
    Challenge
  • Sales Management
  • Improving collaboration between sales and marketing
    Challenge
  • Sales Management
  • Enriching customer insights without huge administrative burden
    Challenge
  • Self-Service
  • Get insight into the status of orders, deliveries, invoices, and returns
    Challenge
  • Extensibility
  • Flexible and quickly implement specific business requirements
    Challenge
  • Extensibility
  • Make specific adjustments without impacting future upgrades
    Challenge
  • Extensibility
  • Introducing innovative AI applications for existing CX solutions
    Challenge
  • Orchestration & Integration
  • Avoiding a 'spaghetti' integration architecture
    Challenge
  • Orchestration & Integration
  • Create central truth within a fragmented IT landscape
    Challenge
  • Orchestration & Integration
  • Central service for the calculation of customer-specific prices
    Challenge
    Organization
    Ecosystem
    Technologies

Strong service starts behind the scenes

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Strong service starts with satisfied employees. When teams can work smoothly with smart tools and clear processes, customers benefit directly. Acorel enhances the Employee Experience with intuitive technology, so employees can help faster, more personally, and more effectively, leading to better customer interactions, higher satisfaction, and demonstrably stronger results.
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As an expert in Employee Experience, we help you with various challenges

  • Digital Marketing
  • Create more and better qualified leads

    Challenge
  • Digital Marketing
  • Personalizing marketing messages

    Challenge
  • Digital Marketing
  • Reducing customer churn

    Challenge
  • E-commerce
  • Increase online conversion and sales

    Challenge
  • E-commerce
  • Displaying customer-specific prices in the webshop

    Challenge
    DSC03431

    Optimally supporting employees

    And that's the real challenge. How can you expect employees to truly serve customers well if they are struggling on the backend themselves? This is not only frustrating for your employees, but will ultimately have a negative impact on the customer experience. Because there is no customer who is excited to wait longer, not be recognized, receive incorrect information, or have to repeat their story over and over.

    That's exactly where the power of Employee Experience lies: supporting employees with intuitive tools full of user-friendliness, smart processes, and relevant information, exactly at the right moment. No endless searching, but immediate correct answers. No frustration with complex systems, but technology that truly supports. Because only when employees can work smoothly, can they provide customers with the experience they expect.

    Positive customer experiences start with strong teams

    When your employees can do their job well with the right technology, your customer notices it immediately: not just fast service, but also relevant recommendations in e-commerce, personal interactions in sales, and thoughtful campaigns in marketing.

    In theory, this is actually very simple - but in practice, it's often not obvious. Without the right systems, clear processes, and access to relevant information, it becomes unnecessarily difficult for those employees to help customers effectively.

    DSC03284
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    From Strong EX to Optimal CX

    Whether it's a service agent quickly finding a solution, a marketer leveraging data smartly, or a sales manager always having the right customer information at hand; a smooth EX ensures that everyone in the organization effortlessly delivers what customers expect. Not because technology is leading, but because it makes their work easier - and more enjoyable!

    And you'll notice it right away: better customer interactions, higher customer satisfaction, more loyalty, and ultimately better results. Because a strong EX is not an end goal in itself, but the key to an optimal CX. Acorel believes that technology should support employees in doing what they are good at: helping customers. And then that positive customer experience follows naturally!

    Dive deeper into the importance of Customer Data

    • What is the importance of a customer data strategy?
    • Learn from insights of Shimano, Fabory, Asics, and Royal Swinkels
    • What will be your first step in this domain?
    Customer data

    Want to know more? Contact Luuk!

    • Schedule a 20-minute introductory meeting.
    • Get immediate advice on CX for your organization
    • Request a demo
    Contact us
    Luuk Giebels