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From complexity to flexibility

Name: CoDigital
Price range: $

In B2B, customer experience is often unnecessarily complex - but it doesn't have to be. Acorel helps organizations streamline customization, pricing, and logistics smartly with seamless integrations between systems. This way, you turn complexity into an advantage and offer B2B customers the same smooth, error-free experience they are already used to in private.

As an expert in CX in B2B, we help you with various challenges

Digital Marketing

Create more and better qualified leads

Challenge

Digital Marketing

Personalizing marketing messages

Challenge

Digital Marketing

Reducing customer churn

Challenge

E-commerce

Increase online conversion and sales

Challenge

E-commerce

Displaying customer-specific prices in the webshop

Challenge

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Smooth Customer Experience

B2B customers are increasingly expecting the same smooth customer experience as in B2C. And that's not surprising; after all, it's the same people who are used to speed, transparency, and convenience in their personal lives - why should it be any different at work? However, B2B often does feel complicated. Customer-specific pricing, custom orders, numerous logistic options, and contract agreements can sometimes make the process quite complex. And the customer will notice that right away. So how do you ensure as an organization that this complexity doesn't become a hindrance, but actually works to your advantage?

The solution lies in simplicity

Imagine: your customer always sees the correct price, even while searching, not just in the shopping cart. They know in real-time when their make-to-order will be delivered. And for repeat orders, they only need to adjust the quantities. No guesswork, no error-prone manual processes - just a smooth and logical journey from start to finish.

In B2B, complexity is not only at the frontend. Behind the scenes, the ERP system must ensure that these custom orders are processed correctly both logistically and financially. The challenge is to smartly manage that complexity so that customers don't notice.

From complexity to strategic advantage

By cleverly connecting all technologies, processes run automatically in the background without the customer noticing. All they experience is that everything just works. That is the power of Acorel: we turn complexity into a strategic advantage. By creating smart connections between back office and front office, you ensure that customers always have a smooth experience without processes getting in the way. This is how we help companies to create simplicity and work together to ensure satisfied, loyal B2B customers. Ultimately, it's just people doing business. And they expect the same smooth experience they are already used to in their private lives - quick, easy, and hassle-free.