Impactful marketing
with a personal touch

Name: CoDigital
Price range: $

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Impactful marketing requires more than individual campaigns. Acorel helps you connect marketing, CRM, and e-commerce smartly into one integrated, data-driven approach. This way, you respond in real-time to customer behavior, personalize campaigns for each channel, and collaborate with sales to generate better leads and measurable success.

Customer experience doesn't stop at one department. Discover how to make every touchpoint smooth and personal - from the first click to support.

Digital Marketing

Create more and better qualified leads

Challenge

Digital Marketing

Personalizing marketing messages

Challenge

Digital Marketing

Reducing customer churn

Challenge

Integrated Marketing

Every digital marketer knows it: showing the right message to the customer at the right moment through the right channel is crucial to make an impact. However, in practice, many companies get stuck with fragmented systems and manual processes. CRM, marketing automation, and e-commerce operate in silos, limiting personalization and preventing sales from responding to a lead at the right time. A missed opportunity!

At Acorel, we help companies make digital marketing integrated and data-driven. We analyze your existing tech stack for marketing automation, CRM, e-commerce, and other CX solutions and provide advice on how these systems can collaborate optimally. Whether you use SAP solutions, a combination of different tools, or are still searching for the right stack, we ensure a comprehensive solution that brings everything together.

Flexible response to customer behavior

We also deliver and implement your SAP solution completely for you and integrate it with the other tools, to ensure that all technologies work seamlessly together and reinforce each other as if they were one integrated marketing automation tool.

In addition, we not only focus on the technology, but we also help you quickly realize value. Our short-cycle approach allows you to start directly with an initial, smaller phase, while continuously optimizing step by step.

Thanks to this composable and cross-channel marketing approach, marketers can flexibly respond to customer behavior with complete insights. Campaigns are not only personalized, but also intelligently coordinated across different channels, ensuring the customer has a consistent experience, regardless of the touchpoint.

What are the best practices in SAP Emarsys?

Discover which SAP Emarsys flows you can activate from day one
What are the best practices of other companies with marketing automation?
How do you take the first steps toward an automated marketing platform?

What does that mean in practice? A few examples:

Buyer journeys and campaigns are automatically tailored to customer behavior and preferences.
Leads are enriched with relevant data from CRM, e-commerce, and previous interactions.
Marketing and sales operate with a single real-time customer view, ensuring follow-up is always current and relevant.
Data dashboards provide insights into campaign results and ROI, with AI-driven optimization.

A customer showing interest in your product or service doesn't just receive a standard email, but content tailored to their previous interactions and interests. Leads are not manually forwarded, but automatically prioritized based on engagement and expected willingness to purchase. And so on.

The Silent Force Behind Sales and Customer Relationships

Digital marketing can truly contribute to growth when campaigns, data, and customer insights come together. With this smart tactic, marketing is no longer just a collection of individual actions, but rather an integrated strategy that can be continuously adjusted.

Marketing is not a standalone silo, but the silent force behind sales and customer relationships. The result? A cross-channel digital marketing approach that truly makes an impact – both on your customers and on the success of your entire organization.

Discover the products in the SAP Customer Experience portfolio

We specialize in SAP Customer Experience
Acorel supports you in translating your strategy into operations
We provide the SAP software and handle the implementation

Products

A strong customer experience is created when everything aligns: your processes run smoothly, your systems work seamlessly together, and your team delivers exactly what your customers expect. That's where your advantage lies.

At Acorel, we believe that technology should serve people. We ensure that your team can work effortlessly, while customers receive the experience they deserve, supported by smart technology in the background.

Our vision