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NLD

    Our vision

    Acorel is an expert in customer experience, employee experience and CX in B2B.

    Our vision

    Challenges E-commerce

    Challenges Digital Marketing

    Challenges Self-service

    Challenges Sales

    Challenges Extensibility

    Challenges Orchestration & Integration

    Challenges Increase online conversion and sales

    Challenges Displaying customer-specific prices in the webshop

    Challenges Make the composable next step in e-commerce

    Challenges Create more and better qualified leads

    Challenges Reducing customer churn

    Challenges Personalizing marketing messages

    Challenges Reduce the workload for the customer service team

    Challenges Efficient onboarding of new customers

    Challenges Get insight into the status of orders, deliveries, invoices, and returns

    Challenges Improving collaboration between sales and marketing

    Challenges Enriching customer insights without huge administrative burden

    Challenges Get insight into the status of orders, deliveries, invoices, and returns

    Challenges Flexible and quickly implement specific business requirements

    Challenges Make specific adjustments without impacting future upgrades

    Challenges Introducing innovative AI applications for existing CX solutions

    Challenges Avoiding a 'spaghetti' integration architecture

    Challenges Create central truth within a fragmented IT landscape

    Challenges Central service for the calculation of customer-specific prices

    All challenges
    Customer Experience
    Employee Experience
    CX in B2B
  • E-commerce
  • Increase online conversion and sales
    Challenge
  • E-commerce
  • Displaying customer-specific prices in the webshop
    Challenge
  • E-commerce
  • Make the composable next step in e-commerce
    Challenge
  • Digital Marketing
  • Create more and better qualified leads
    Challenge
  • Digital Marketing
  • Reducing customer churn
    Challenge
  • Digital Marketing
  • Personalizing marketing messages
    Challenge
  • Self-Service
  • Reduce the workload for the customer service team
    Challenge
  • Self-Service
  • Efficient onboarding of new customers
    Challenge
  • Self-Service
  • Get insight into the status of orders, deliveries, invoices, and returns
    Challenge
  • Sales Management
  • Improving collaboration between sales and marketing
    Challenge
  • Sales Management
  • Enriching customer insights without huge administrative burden
    Challenge
  • Self-Service
  • Get insight into the status of orders, deliveries, invoices, and returns
    Challenge
  • Extensibility
  • Flexible and quickly implement specific business requirements
    Challenge
  • Extensibility
  • Make specific adjustments without impacting future upgrades
    Challenge
  • Extensibility
  • Introducing innovative AI applications for existing CX solutions
    Challenge
  • Orchestration & Integration
  • Avoiding a 'spaghetti' integration architecture
    Challenge
  • Orchestration & Integration
  • Create central truth within a fragmented IT landscape
    Challenge
  • Orchestration & Integration
  • Central service for the calculation of customer-specific prices
    Challenge
    Organization
    Ecosystem
    Technologies
  • News
  • Orchestration & Integration
  • Acorel strengthens position in SAP CX domain with acquisition of Summica

    Customer Experience specialist Acorel has acquired eCommerce expert Summica on January 24, 2019. This move strengthens Acorel's leading position in the Dutch SAP Customer Experience domain.

    Acorel acquires eCommerce specialist Summica

    Customer Experience specialist Acorel acquired eCommerce expert Summica on January 24, 2019. This acquisition strengthens Acorel's leading position in the Dutch SAP Customer Experience domain.

    Summica was founded in 2008 and advises and supports organizations in converting complex commerce goals into efficient and user-friendly solutions. The team of eleven developers and consultants remains based in Alkmaar. As a result, Acorel now has offices in North and South Netherlands.

    Strong Team

    Taco Schallenberg, director of Acorel: "With Summica, we strengthen our presence in the Dutch market of SAP Commerce Cloud solutions. We continue to grow as a leading partner for innovative organizations. In addition to sales, service, and marketing, we are now also well-positioned in the field of commerce. We are very pleased with the knowledge and expertise of our industry-experienced colleagues from Summica. Knowledge and expertise that we have already used in the past in various projects and that we also want to optimally utilize in the future."

    Customer benefits from acquisition

    Maurice Rootjes, Managing partner at Summica: "Both Acorel's and Summica's customers benefit from this acquisition. Acorel enhances its capabilities in the field of commerce. Summica's customers gain access to the complete SAP Customer Experience portfolio and managed services. Together, we are able to provide more continuity with a strong focus on the end customer."

    Successful Combination

    Peter-Hendrik van der Poppe, Head of SAP Customer Experience SAP: "Both Acorel and Summica are known in the market as experienced and successful SAP Customer Experience partners. They help organizations daily in creating unique customer experiences by focusing on the end customer. I have no doubt that the combination of the two companies will be successful. Especially with their extensive expertise and network, they will create new opportunities together and achieve goals for our customers."

    About Acorel

    Acorel is the largest SAP Gold Partner in the Netherlands in the fields of sales, service, marketing, and commerce processes. With accessible IT solutions and deep knowledge of the cloud, we help organizations improve customer engagement.

    Want to know more? Contact Luuk!

    • Schedule a 20-minute introductory meeting.
    • Get immediate advice on CX for your organization
    • Request a demo
    Contact us
    Luuk Giebels